Plot your status and share your goals with Gliffy's SWOT analysis


Gliffy's online SWOT analysis tools and templates are a simple, organized way to approach complex goal-setting.


Map your goals

Internally, you have Strengths and Weaknesses (SW—). Externally, you're faced with Opportunities and Threats (—OT). A SWOT analysis lets you look at these complex factors in a simple, four-square diagram that gives you more insight on strategies that will help you achieve your goals.

Businesses, nonprofits, and governments use SWOT diagrams to successfully navigate and solve a wide array of problems:

  • Competitive analyses
  • Product line expansions
  • Go-to-market strategies
  • Crisis remediation
  • Fund-raising tactics

Communicate and share

Gliffy Online offers templates, shapes, and formatting tools that make it easy to build quick-and-dirty SWOTs to resolve immediate issues, or more professional diagrams for presentations and long-term projects. You can keep your diagram private, share with just a few collaborators, or publish it to a blog or Web site. What are you waiting for?